TexanPlus Bowls a Strike for Health! Recently seniors in Houston, TX came together for the first ever TexanPlus Wii Bowling Championship. This event brought nearly 500 local seniors to the Reliant Center, breaking the Guinness Book of World Records for the largest Wii sports bowling tournament to date. So, what's a Wii? It is the latest and greatest video game console that is attractive to any demographic. Included with a Wii is a wireless handheld remote that is so lightweight and easy to use, no athletic ability is required. Several different virtual sports are available for the Wii, but one of the most popular is the Wii Bowling game. Players actually go through all the motions of knocking down pins while holding the remote, without the heavy lifting of a bowling ball. Participants in Houston got to partake in a low-resistance work out and have fun. They also had the opportunity to participate in free health screenings, become vaccinated with free flu shots, collect advice from different types of doctors, watch various exercise demonstrations and enjoy a complimentary lunch. TexanPlus® HMO offers Medicare beneficiaries affordable and comprehensive medical and hospital coverage and preventative care from the doctors trusted most. How Is This Good For You, The Agent? With the millions of Medicare eligibles in the United States today, you may be wondering how you could possibly be an effective agent and reach even a fraction of them. As you've read above, holding a community event focusing on seniors is a wonderful opportunity to bring together seniors in your market. These events enable agents to build relationships, establish trust and build the Company's brand name. As an agent, a wonderful option to get involved in the senior community would be to go to local senior centers and be active there on a daily, weekly or monthly basis. Some successful offices have held Wii bowling tournaments. Although you cannot sell any Medicare Advantage Plans or Medicare Prescription Drug Plans at this type of event due to CMS regulations, you may answer seniors' questions and distribute your business card to those requesting specific details about our plans. This is a very cost-effective way to reach dozens, if not hundreds, of local seniors. Senior centers usually provide lunches and snacks so you don't have to cover the cost for food or beverage. Your largest expense in doing community events would be purchasing a Wii game console (approximately $200), the video game software, promotional and advertising efforts and prizes. We've heard from some other agents who arrange monthly birthday parties at senior centers and other community centers. These events are intended as promotional only. Agents are not permitted to conduct marketing at promotional events. However, the name recognition should result in better attendance at your scheduled marketing events. Get involved in your community today and show the seniors of America that you and our Medicare Plans; including PFFS, PPO and HMO and our Prescription Drug Plans are ones to trust. | 
